Marketing Service
Conversion Booster
With the Conversion Booster you can increase the conversion rate of your website and generate more direct bookings with your hotel. The Conversion Booster offers a complete toolset to interact with visitors to your hotel website in order to convince them to make a booking.
More direct bookings through your website
The Conversion Tools provide visitors with targeted information on which to base their choice. This can include a price check widget, which shows that the visitor has found the lowest possible price. A review comparison is also possible, showing the review scores of your hotel from different channels. There are numerous other possibilities, such as displaying a message when the visitor wants to leave the website.
Online marketing
Online marketing helps your organization grow. More bookings, more relevant visitors, more brand awareness - these are examples of goals that challenge us and that we like to work on with our relations. Our partner's online marketing team can help you create a well-thought-out strategy and concept and implement it successfully. From search engine optimization (SEO) and social media to online advertising - they are happy to help you. But online marketing is much more than that. A good website and content ensure that people find you and that a visitor actually becomes a customer. That's what you want in the end!Test and optimize campaigns
Marketing scorecard
With the marketing scorecard we help you to get more results from your website. Every month you will receive a scorecard with points of attention regarding online marketing. Based on this scorecard we will give you advice and we will take work off your hands wherever possible.
Monthly report
Your consultant sends you a monthly Marketing Scorecard, in which the online marketing performance of the hotel is assessed. We look at conversion optimization, proposition, social media, reputation management and email marketing. You will also receive an extensive report of your website, including the comparison of the previous year. This way, you can easily follow the growth of your online results!
Advice and implementation
During a monthly contact moment, the consultant will discuss the results with you. Based on these results, an action plan will be drawn up, in which the consultant gives advice and takes work off your hands. The Marketing Scorecard includes 4 hours per month of executive activities. * Additional hours can be purchased with a strippenkaart.
